The healthcare digital transformation market is increasing, and Research and Markets added a report on the market to its offering this year.
The study included surveys of IT decision makers across multiple industry to indicate what drives IT investment solutions as well as IT-related changes in the organization. The report found:
1. The top challenges for IT in healthcare include ensuring network stability and reliability, security threats and aligning IT with business strategy.
2. The biggest driver in IT investments for healthcare is reducing costs, followed by expanding into new markets and boosting creativity and innovation.
3. The companies reporting strongest revenue growth were focused on improving customer experience and attracting and retaining the workforce more than those with the moderate revenue growth rates.
4. The smaller companies reported value in social media management and marketing tools in addition to digital marketing.
5. CEOs were concerned with improving the customer experience, gaining a competitive advantage and boosting collaboration.
6. CIOs were most interested in improving productivity and sales as well as market effectiveness.
7. Around 35 percent of the respondents said they have internal deployments and live services with customers, distributors and suppliers with the internet of things. Another 28 percent reported embedded IoT in their core services and products.