In a Physician's Practice report, Audrey McLaughlin, CEO of McLaughlin Sales Group, discusses five ways to improve patient retention at a medical practice.
The five strategies are:
1. Marketing — make it authentic and useful.
2. Have a real person answer the telephone, not an automated system.
3. Greet everyone arriving at the office and take the time to answer questions.
4. Staff members should be engaged and personable with patients.
5. Follow-up after the visit.
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