The CORE Institute's management company Excellence Headquarters promoted Allison Vasconcellos to vice president of marketing, branding and communications.
Ms. Vasconcellos joined The CORE Institute in 2007 with experience in marketing and advertising strategy, patient acquisition, market share growth, web and online advertising and launching coordinated care initiatives. She also has experience with corporate affiliate marketing and promotional partnerships.
In 2013, she was named a finalist for Marketer of the Year by Phoenix Business Journal and Business Marketing Association of Phoenix in the Large Business category. During her time with The CORE Institute, she has received the Chairman's and Firefly Awards.